Program Design

Programs that compound, not decay.

Software alone doesn't move retention. Our program team pairs the platform with a repeatable design system rooted in behavioural economics.

01

Discover

Baseline your economics, member cohorts and channel mix. We codify what already works.

02

Design

Model earn/burn rules, tiers, break-even and points liability against three growth scenarios.

03

Launch

Configure the platform, migrate legacy balances and switch on issuance across POS, web and app.

04

Grow

Iterate campaigns, partner offers and gamification. Quarterly reviews with our loyalty economists.

What we ship

The design pillars

Earn & burn architecture calibrated to margin

Tier structure with meaningful, low-cost benefits

Lifecycle journeys for onboarding, dormancy, VIPs

Partner coalition and co-branded offer design

Break-even and liability governance

Member research and NPS instrumentation